Welcome to the happy medium for those seeking to reach local consumers.

Print ads reach an increasingly narrow demographic and social media ads are becoming too expensive for all but the most highly-optimized direct marketers. That’s where we come in.

Local News Now has online advertising options that are affordable and effective for all types of businesses and organizations, including those seeking to build awareness, sell products, grow email lists, get new leads and establish thought leadership.

Our sites in Northern Virginia, suburban Maryland and D.C. have large audiences of readers who are actively seeking local information. In total, we reach 2.4 million readers per month. And LNN is committed to customer service, helping you reach those readers effectively and efficiently.

Take a look at the advertising options below and get in touch via email or the contact form at the bottom of the page.

Site Media Kits

Click on a media kit for advertising options and pricing. Additional information about the offerings is below.

sponsored Content

Our most popular content offerings. These posts are simple to produce and are simply effective for driving actions and awareness.

Sponsored post

A post about a topic of your choosing, either written by you or by one of our writers, free of charge. Inform, promote and drive sales. Promoted via Facebook, Twitter, email newsletter, search engines, and on our homepage.

listing of the day

Generate more buyer interest in a property while boosting your personal brand. We publish no more than one LOTD per day, per site. Promoted via Facebook, Twitter, email newsletter, search engines, and on our homepage.

Also available for bulk purchase at a discount (min. 8).

See example

Display advertising

Also called banner ads, these rectangular ad units have been a staple of online advertising for decades for a reason. Our ads are great for branding and awareness campaigns. They’ll reach a large audience at a relatively low fixed monthly rate.

Skyscraper

Big and bold, at an industry standard 300x600px. Appears on the sidebar on a desktop computer and in the content steam on mobile. Also appears in the email newsletter of most sites.

billboard

Plenty of room for your message at a cinematic 600x300px. Appears in the content stream on a desktop computer and at the top of all mobile pages.

Blasts

When you want to make a big splash in a short amount of time, book a blast. We limit the number of blasts that are published on any given week in order to ensure that they remain highly effective. Suitable for both branding and direct response campaigns.

EMAIL BLAST

Advertisers can’t get enough of our email blasts, which we limit to no more than 1-2 per week, depending on the site. The reason is simple: email blasts reach a premium audience and really drive sales.

SOCIAL BLast

Modest social following? Don’t sweat it, we’ll turn you into a local influencer for a day with our huge following and trusted brand. Social blasts are sent via Facebook, Twitter and Instagram (where applicable), and further promoted with paid boosts.

Frequently Asked Questions

  • LNN works with trusted freelance designers and writers to create your ad creative and sponsored content. Their work will be reviewed by our full-time staff.

  • Once a month, if we’re designing it. Once a week if you’re submitting it.

  • Yes, each requires a minimum 3 month commitment. For shorter sponsored content campaigns, use Promoted Posts.

  • Yes, we will send stats on your ads and sponsored content. For continuous campaigns, we’ll send the stats monthly through an automated reporting system.

  • No, we do not offer free advertising outside of our planned charitable giving. We also do not accept unsolicited requests for donations. Our nonprofit discount of 15% is non-negotiable, but can be combined with one other published discount, where applicable.

  • Many of our sites offer self-serve sponsored content options like Listing of the Day, Announcements and Featured Events. See our Content Hub for more information and links to post various types of content.

Get in Touch

Let’s talk about your marketing needs. Our consultative process is aimed at finding the right solution for you, not maximizing revenue for us. Fill out the form below, drop us an email at [email protected] or give us a call (703) 348-0583.